Target audiences
- Sales professionals focused on upselling
- Account managers looking to cross-sell products/services
- Business development managers aiming to maximize customer value
- Marketing strategists integrating cross-selling and upselling
- Professionals interested in expanding sales within existing customers
The Cross-selling and Up-selling Techniques training program is designed to provide participants with the skills and knowledge necessary to increase sales by effectively cross-selling and up-selling products and services to customers. The program will cover a range of topics, including understanding customer needs, identifying cross-selling and up-selling opportunities, developing effective sales strategies, and building long-term customer relationships.
Objectives:
- Understand the importance of cross-selling and up-selling in increasing sales revenue
- Learn how to identify cross-selling and up-selling opportunities
- Develop effective sales strategies to cross-sell and up-sell products and services
- Understand how to build long-term customer relationships through cross-selling and up-selling
The training program will include lectures, case studies, group discussions, and practical exercises. Participants will have the opportunity to apply the concepts learned in the training program to real-world sales scenarios. By the end of the training program, participants will have an advanced understanding of cross-selling and up-selling techniques, the ability to identify cross-selling and up-selling opportunities, develop effective sales strategies, build long-term customer relationships, and measure the success of cross-selling and up-selling initiatives.
Day 1: Introduction to Cross-selling and Up-selling
- Definition and importance of cross-selling and up-selling
- Understanding customer needs and preferences
- Identifying cross-selling and up-selling opportunities
Day 2: Developing Effective Sales Strategies
- Sales techniques for cross-selling and up-selling
- Building trust and rapport with customers
- Overcoming objections and closing the sale
Day 3: Product and Service Knowledge
- Understanding product and service features and benefits
- Developing product and service knowledge to better cross-sell and up-sell
- Creating product and service bundles
Day 4: Building Long-Term Customer Relationships
- Importance of customer relationship management in cross-selling and up-selling
- Techniques for building long-term customer relationships
- Leveraging technology to improve customer relationships
Day 5: Sales Analytics and Measuring Success
- Understanding sales analytics and data-driven decision making
- Measuring the success of cross-selling and up-selling initiatives
- Identifying areas for improvement and optimizing sales strategies
All our courses are provided in business centers located close to the city center.
After your course registration is complete, you will receive the invoice and comprehensive course details, which encompass information about the venue, instructor, classroom location and various logistical aspects.
For more details please contact us here